The free STRONG™ Brand Assessment
HOW STRONG IS YOUR BRAND?HOW STRONG IS YOUR BRAND?
STRONG™ was built to help you answer that question — six pillars, thirty statements, and one score that shows where your brand stands today and where it has room to grow.
EVERYONE SAYS “STRONG BRAND.” BUT THERES NO CLEAR WAY TO MEASURE THAT, UNTIL NOW.
A clearer view of the brand you’re building — and the parts that need your attention next.
30 questions. Six pillars. One starting point for more intentional brand-building.
Sample results · Not your score
YOUR BRAND.
A CLEARER PICTURE.
Your STRONG™ results bring together your overall score, brand stage, and scores across all six pillars—with a personalized scorecard to keep and share.
This sample shows an example score. Your results will reflect your own answers.
THE FRAMEWORK
SIX PILLARS.
ONE METHOD.
Story
The meaning and message behind your brand.
Target
The people your brand is built to serve.
Recognition
The signals that make your brand identifiable.
Outreach
How your brand reaches the right people.
Nurture
How your brand builds lasting relationships.
Growth
How your brand develops with intention.
Assessment statements are sample wording for MVP evaluation and are not final MARKAERA methodology.
Straight from the people who took it
TAKE THEIR WORD NOT OURS
Founders and professionals who put their brand to the test with the STRONG™ Brand Assessment.
The STRONG™ Brand Assessment is a great tool for founders looking to gain clarity on building their brand with more intention and growth potential.
It helps entrepreneurs focus on what’s next in their branding strategy.
This helped me better understand where I was and the next steps I could take to build a stronger brand.